eCOS^® SALES : AN INNOVATIVE TOOL

Bertrand Nomdedeu, National Sales Director for General Mills France gives his opinion on the eCOS^® Sales software program.

Since 5 years, Externis and General Mills partner to equip sales teams, in HQ and in the field, with the best tools to manage the Retail Execution process in stores.
eCOS^® has become in a few years an essential tool for General Mills' sales force.